5 Simple Tips for Better Social Video

Lydia Davis Uncategorized Leave a Comment

Video posts receive 135% more organic reach than photos. By the year 2020 this type of content will also account for a whopping 80% of all traffic. Already 100 million hours of videos are watched everyday on Facebook alone. These simple tips will get you started on your video journey.  1. Design for Mobile We are living in a mobile …

5 Tips to Sky Rocket Your LinkedIn

Lydia Davis Uncategorized Leave a Comment

LinkedIn is a b2b goldmine. It has 250 million active users over 200 countries, and only 3 million of them share content on the platform weekly. This means 3 million users are getting 9 billion impression each week. Clearly I don’t need to tell you the why, so let’s look at the how.   1. Add a Video Users just …

7 Hacks for Your Instagram Stories

Lydia Davis Business Tools, News Leave a Comment

Instagram Stories brings your fans closer to your brand with it’s spur-of-the-moment appeal. The placement of Stories is very favourable for businesses as your followers can watch your video straight from their news feed. Although these stories are temporary and disappear within 24 hours, you can now create ‘Highlight’ reels which sit and the top of your profile. It’s worth …

5 Killer Features for Social Media 2018

Lydia Davis Uncategorized Leave a Comment

It’s been an exciting month for all things social media. From algorithm updates on Facebook, to new features on Instagram, there are plenty of new ways to delight your followers in 2018. Get ahead of other brands and read on for our top 5 new tactics to try this year. 1. Facebook Stories   Much like the feature works on …

5 Ways To Increase Your Facebook Reach

Lydia Davis Uncategorized Leave a Comment

Organic reach on Facebook is continuing to decline, and it doesn’t look like that’s going to change. Having a huge following won’t increase your reach either, even large brands with hundreds of thousands of likes have the lowest organic reach at -2%. Although there are over 60 million businesses on the platform, only 4 million of those are active advertisers. …

5 Essential Facebook Business Features 2018

Lydia Davis Uncategorized Leave a Comment

1. Setup Reminders for Holidays   Did you post at midnight this New Years Eve? Probably not. You were most likely enjoying a drink with family or friends while your apps took care of it. If you are responsible for posting the content for your business you have probably signed up to a tool like Hootsuite. Scheduling your content in …

5 Easy Tricks to Boost Your Website’s SEO

Lydia Davis Business Tools, Tips and Tricks 2 Comments

Set-up a Google Page Setting up a Google Business page builds trust with Google and improves your rankings. Every small business should set up a page as it allows owners to manage their presence on Google’s search engine. When someone searches for a business on Google, information including their phone number, address and reviews are pulled up from their Google …