Experiences & Events
We plan and deliver automotive customer events, product launches and live training. We also supply professional drive teams, either as part of our event or to support yours.
Customer and brand experiences
We plan customer days, retail activations and launches around the guests and the cars. That includes how people arrive, what they can do between activities and how the team follows up afterwards.
Experiences in motion
Examples of event content, drive-team support and planning work. Open each project for the delivery context.
We plan the guest journey, hosting, demonstrations and driving for launches and customer events.
In-depth case studies
See how we delivered AMG customer events, supported the Toyota C-HR launch and designed Volvo’s live training.
Driving capability
We can supply the drive team for your event or manage the driving as part of an InGear programme. We plan routes, assess risks and coordinate vehicles, drivers and guest timings together.
Explore experience work ↗We can create the invitations and preparation materials, deliver the event and produce the content used afterwards. Planning those together helps the team know what needs to happen at each stage.
Prepare invitations, promotional content and any learning participants need before they arrive.
Manage hosting, facilitation, demonstrations, driving and content capture to the agreed schedule.
Supply follow-up videos, resources and campaign assets for the client team to use.
Start with the outcome
Plan the reveal, hosting and guest activities around the new product.
View our work ↗Give customers time to drive, ask questions and see the features demonstrated.
View our work ↗Combine explanation with practical activities and time for questions.
View our work ↗Produce videos, photographs and resources for follow-up after the event.
View our work ↗The detail matters on the day.
Tell us about the audience, venue, vehicles and timings. We’ll plan the people, activities and practical details needed to deliver the day.
Start a conversation
Tell us what you are planning, who it is for and when you need it. You do not need a finished brief.
info@ingearmedia.co.uk ↗Event montage
What we made
We produced an event video showing the cars, people and activities at SCM’s Mercedes-Benz World event.
What it was for
To give SCM a record of the day and content to share with its audience afterwards.
Drive-team management
What we made
We provided drive-team management and digital asset support for the Toyota C-HR launch, in collaboration with GBB Coaching & Consultancy.
What it was for
To coordinate the launch’s driving programme and supply the digital assets needed alongside it.
AMG customer event
What we made
We helped deliver hosted AMG customer events in Stockport and Birmingham, with supported driving, product talks and a British Grand Prix screening.
What it was for
To give guests time with the cars and product experts, plus activities between their drive slots.
3D event design
What we made
We created a 3D visualisation of a proposed Volvo stand, showing vehicle positions and visitor spaces.
What it was for
To review the layout before a physical build. The visualisation is a planning example, not a claim that the stand was built.
